In SEO, the goal is to improve site ranking in search engines. When someone looks for something on the net and uses keywords or key phrases that are related to your site, you will want your site to appear on the first page of the search results. There are different SEO methods or techniques that should be done to make this happen. In this article, take a look at some SEO tips for beginners:
Use online keyword search tools and look for the keywords and key phrases that are relevant to your site. It is advisable to go for the long tail. This means using appropriate phrases instead of the most popular keywords. Chances are, a lot of existing websites are already using the top keywords and it will be difficult to compete with them. Go for relevant phrases first, then use the most popular keywords later.
Once you have identified the appropriate key phrases, incorporate them in the meta tags, title tags, alt text, and content.
Write original and useful articles on a regular basis. Share your knowledge, provide tips, and give valuable information to your site visitors. Posting new articles regularly will make your site memorable and worth visiting.
When it comes to site appearance, keep it simple. Create an overall look that reflects what you want to achieve and the features that set you apart from the rest. Also, site functionalities should be easy to follow and understand.
If you are just starting to delve into the world of SEO, it may seem to be a very huge task, but as you gain experience, you will be able to understand how SEO works and its impact on your website.
By: Karen Cayamanda
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